AB Entheos designs solutions by prioritizing insights gathered from end-users through rigorous research. All design endeavours are grounded in the concrete, tangible needs of the communities served. This approach, which directly addresses critical issues, fosters solution ownership and ensures sustainability. While existing literature provides insights into community needs, sometimes these insights are based on data, and at other times, on assumptions.
AB engaged with communities with an open approach, seeking to understand their needs from their own perspectives. Upon establishing a clear understanding of these realities, a collaborative co-creation process commenced, incorporating ongoing feedback loops until an optimal solution is achieved. Close collaboration with respected community authorities plays a vital role in ensuring community buy-in and long-term sustainability.Following solution implementation, key performance indicators are monitored in conjunction with the communities, and adjustments are made to optimize benefits and efficiency.


Technology at AB Entheos is not just a tool, it’s what enables us to reach farther, respond faster, and work smarter. It opens doors for communities that would otherwise be left out, allowing people to report and engage us using tools they already have, like basic mobile phones. Through USSD, even those without internet access can share information and make claims, ensuring inclusion at every level.
Cloud technology allows our teams to work in sync across locations, with secure access to real-time data that supports fast decision making and seamless coordination. GIS tools help us map incidents, identify patterns, and respond with precision turning scattered reports into insights.
Most importantly, technology allows us to turn intent into impact, bridging gaps, removing delays, and making our work more inclusive, transparent, and effective.
At AB Entheos, we know that access to information is the first step toward resilience. That’s why community education is not just an add-on, it’s a core part of how we serve low-income and underserved groups. Too often, people are left out of insurance conversations because traditional training is overly technical or disconnected from their lived realities. We developed ResilientME!, an interactive financial literacy game to change that. It helps people understand risk management and insurance through real-life scenarios that mirror their own experiences, making learning relatable, engaging, and impactful.
We use a range of tools and platforms to make learning stick. At the heart of our model is ResilientME!, a game designed to make insurance education practical and fun. Alongside the game, we use community flipcharts, print materials, digital media, and face-to-face facilitation to reach people in ways that resonate. This practical, community-led approach helps build trust, encourage open conversations, and support people in making informed choices about their financial future.
